Posts Tagged: charity fundraising

What the sacked chugger told me

Last week I interviewed the face-to-face fundraiser who was dismissed by development charity EveryChild after he left a folder containing donors’ direct debit details on a street in Norwich city centre.  The incident sparked an investigation by the Information Commissioner’s Office, which enforces the Data Protection Act.  But when we met, he had a bigger… Read more »

Charities should respect scheduling restrictions on their television ads

The full report explaining the decision by the ASA this week not to uphold five complaints from television viewers about an advert by Care International shines some light on behind-the-scenes to-ing and fro-ing that goes on over scheduling restrictions applied to charity advertising. The watchdog’s report explains how advertising clearance company Clearcast initially approved the… Read more »

Gravity could make virtual chugging a reality

Gravity is a new social networking site that could prove extremely useful for charity campaigning and fundraising. A number of charities and sector organisations, such as Whizz-Kidz and UK Fundraising, are already there. The site allows users to start conversations on any subject, and to “orbit worlds” and one another based around their interests, rather… Read more »

Charities’ public image on runners’ online forums is extremely low

A contributor to an online running forum I frequent recently told the tale of someone who’d secured a place in the London Marathon through a gold bond owned by a well-known charity, then pulled out because of injury. But she was being chased by the charity for the full amount she’d agreed to raise. The… Read more »

Digitial media: put someone senior in charge

News online doesn’t just travel fast – it’s live. Twitter and other social media mean stories are published and read as they happen, which presents charities with a problem if they want to react quickly to events. When news of the earthquake in Haiti broke on January 12, the American Red Cross didn’t hang around;… Read more »

MP ‘sees nothing but a fudge’ on phasing out of cheques

If charities thought cheques being phased out by 2018 was a foregone conclusion, they might have to think again. The Payments Council proposed the move last year and has been consulting charities and sector umbrella bodies, as well as small businesses and other groups. Many, including Citizen’s Advice and the Institute of Fundraising, had come… Read more »

Cashback websites promising charity donations? Don’t get excited

Last week was a busy one for online fundraising. First, Oxfam announced the launch of Compare for Good, a price comparison website that will donate two thirds of its profits to the charity. Then ‘cashback’ website Quidco announced it will follow suit. Like Compare for Good, it makes money from commission paid by online retailers… Read more »

Making sense of social media is like herding cats

We had half-an-hour to go before the panel I was chairing at the Media 140 event on social media in the third sector event last week was due to face the audience. Fear was setting in. Huddled in the corner, the panellists and I were chatting about the kinds of questions I would be putting… Read more »

An extra five hundred million for charities? Here’s why See the Difference is too good to be true

According to Dominic Vallely, one of the founders of the soon-to-launch charity video sharing website See the Difference, it is like being at the beginning of Google. At least that’s what he told me when I visited his offices last week. Vallely restated his bold claim in terms more relevant to the sector. “Children in… Read more »

Sharing online applications? That’s charitable

Popular opinion has it that charities are reluctant to share expertise and resources with one another. Which is why Child’s i Foundation‘s promise to make available for free its digital tools to other charities stands out as an act of goodwill. Digital expertise is something Child’s i has in spades. The British charity, which was… Read more »